Client Exclusive

THE MARKETING DEPARTMENT

We do the marketing.
You run the business.

client concierge services

Your marketing doesn't stop at launch β€” it starts there.

The Marketing Department is our monthly done-for-you service covering the three channels that matter most: search, social, and email.

  • We write the copy

  • We build the pages

  • We design the graphics

  • We send the emails

No onboarding. No briefing. We already have your brand files, your voice, and your aesthetic. A short monthly check-in is all we need to stay aligned and get to work.

  • SEO

    Search Engine Optimization Retainer

    $1,450/month Β· 6-month minimum

    Your website is your hardest-working salesperson β€” but only if people can find it. Each month we build and publish new SEO-optimized pages targeting the searches your ideal clients are already making. Over time, they compound.

    Includes:

    • 5 SEO-optimized pages built and published monthly β€” landing pages or a mix including a blog post for clients with an existing blog

    • Keyword research, rank tracking, and competitor analysis to guide what we build

    • Ongoing metadata optimization across your existing pages

    • Monthly performance snapshot

  • Social Media

    Social Media Management

    $995/month Β· 3-month minimum


    One post per week, every week β€” carousel or reel with a corresponding story. Consistent, on-brand content that keeps your business visible and your work front of mind.


    Includes:

    • 4 posts per month with accompanying stories

    • Carousel or reel format

    • Design built from your assets or custom-created imagery

    • Caption copy with targeted keywords and hashtags

  • Newsletter

    Email Marketing

    $550/month* Β· 3-Month Minimum

    Up to two newsletters per month β€” written, designed, and delivered to your list in Flodesk or Squarespace.

    Includes:

    • 2 custom-written and designed newsletters per month

    • Sent directly to your list in Flodesk or Squarespace

    • Content covering new offers, recent work, and studio updates

    • Built from your existing brand assets and voice

    *One-time setup fee for a new email marketing account. Waived for clients who have already invested in a branded e-mail newsletter setup previously.

  • The Bundle

    Full Marketing management
    $2,495

    SEO, social, and email β€” managed together. Each channel feeds the next: new pages give you content to share, social drives people to your site, your newsletter brings them back. One brief covers all three.

    Includes:

    • 5 SEO-optimized pages monthly β€” A mix of landing pages and a blog post *for clients with an existing blog

    • 4 posts per month with accompanying stories

    • 1 newsletter written, designed, and deployed

    • Newsletter setup fee waived

    • Monthly strategy check-in

    Save $500 vs. standalone pricing, 3-month minimum, then month-to-month. Limited availability β€” a small number of clients are accepted each quarter.

How it works

Every engagement starts the same way β€” with a clear process designed to get results from day one.


We build your strategy

Based on your package and goals, we put together a monthly content plan β€” so every landing page, post, and email has a clear purpose behind it.

Start with a kickoff call

We get up to speed on where your business is, where you want it to go, and what's happening in your world right now. This sets the foundation for everything we build.

We handle the rest

From there, the work gets done. Pages go live, posts get scheduled, newsletters go out. Everything is reviewed before it publishes.

We track and refine

Each month we look at what's working and carry that forward. Your content strategy sharpens over time so what we create keeps performing better.

A few
common
questions.

  • Primarily existing Sophia Studio clients whose brand and website we've already built. If you're a new client, reach out and we'll let you know if it's a good fit.

  • A short content brief covering what's new, any upcoming offers, and any imagery worth sharing. Everything else is handled on our end.

  • Instagram is included in all social packages. We can also manage posting to Facebook and Pinterest for an additional monthly fee. Reach out for a custom quote.

  • Beyond Squarespace's native SEO tools, we use SEOSpace β€” a platform built specifically for Squarespace sites. It gives us a clear, data-backed picture of how your site is performing and where the opportunities are.

    In practice, this means we can see which keywords your site is ranking for and how those positions shift over time, identify what your competitors are showing up for that you aren't, find the content gaps worth filling, and track how your site builds authority through backlinks β€” the other sites referencing and linking to yours.

    We also use it to monitor how your brand appears in AI-powered search tools like ChatGPT and Google's AI overviews, which is increasingly where discovery happens.

    SEO isn't a switch β€” it's a compounding effort. The pages, posts, and optimizations we build each month stack on top of each other. Most clients start seeing meaningful movement within three to six months, and the results continue building from there.

  • We primarily design in Flodesk and also offer design for Squarespace email campaigns. If you don't have an account, we'll set one up as part of onboarding. If we've already built your templates, the setup fee is waived.

  • A one-time fee of $550 covering account creation, a custom-branded email template, list migration, and email authentication. Waived for existing Sophia Studio Flodesk clients and all Full Channel Bundle clients.

  • Yes β€” each offering is available as a standalone. The bundle is for clients who want all three working together, priced to reflect the efficiency of managing everything in one place.

  • After your initial 3-month commitment, retainers move to month-to-month with 30 days written notice to cancel or pause.

Ready to hand off your marketing?

SEO brings new people to your site. Social keeps your brand visible between projects. Your newsletter stays in front of the people who already know you. Together they build a presence that grows steadily β€” without it sitting on your plate.

We take on a small number of clients each quarter to ensure we can do our best work.